515-256-4999 or 800-362-2127 ext. 4999

How It Works

Course outcomes

At the end of this course, you will:
  • Know the essential elements of news writing;
  • Have the knowledge skills to write a press release or publicity notice;
  • Be able to construct a news story using the inverted pyramid, 5 Ws, and other journalism techniques;
  • Know how to write a good headline and lead;
  • Have the skills necessary to distribute a news story or press release.

Course objectives

  • Know the different kinds of publicity notices,
  • Learn the skills involved in writing a news story,
  • Know how a press release is constructed,
  • Take away the ability to create a successful press release,
  • Be able to write from a journalism and news perspective. 

About Online Learning

Online learning is a fun, enjoyable and very productive way to learn. Millions of people are learning online each year. You will engage with the instructor and other participants. You will get to know your instructor and other participants. You may make friends. It's easy. It's fun.
 
UGotClass Refund Policy:
We are happy to offer a full refund through the second week of a class or certificate. After the second week of class no refund will be provided. Please email info@ugotclass.org with any questions. 

How the Course Works

It is easy to participate in your online course. After you register, you will be given a web address to go to get into your online classroom. You will have a password and use your email address and password to gain access. Once inside the online classroom, here's what you can expect.

What You Will Do

For each Unit, you will:
  • Read the print readings (about 20 pages a week)
  • Have the option of accessing the online readings
  • Listen to the audio presentation for the Unit and view the slides
  • Have the option of taking a self-quiz to see how much you have learned
  • Engage in written online discussion with your instructor and other participants
For best learning, you should make one or more comments at 2-3 different times each week.
The content (readings, audio lectures, slides) and self quizzes are accessible for the entire course, so you can work ahead, or go back and review again, at your convenience.

Participate When You Want

You can participate any time of day or evening. The online classroom is open 24 hours a day, 7 days a week. There are no live real-time requirements or meetings. You decide when you participate.

For the best learning, participants should log into the course on 2-3 different days of the week.

Discussion

The Discussion for each Unit lasts one week. All comments are made in writing and can be made at any time of the day or night.
Your instructor will log into the Discussion area at least once a day and answer questions, make comments, and respond to comments by you and the other participants.
We encourage you to make 2-3 comments each week to maximize your learning and enjoyment of the course.

Learn about the other courses which are part of the same certificate:

Next start date

Apr 7 – May 2, 2025